[CASE STUDY] Kyowon Group Online Commerce Platform Project using I-ON, ICE


I-ON Communications Co., Ltd. (“I-ON”, “Company”) has provided its digital experience platform called ICE to Kyowon Co.,Ltd ("Kyowon Group").

Kyowon Co.,Ltd("Kyowon Group") is an educational service creator as well as provider that encompasses life culture, hotel leisure business, education and culture business.


The company was eager to provide a user-oriented online media commerce platform to the customers in order to expand its online sales channels for a wide range of products.

With 'ICE Commerce',  I-ON online commerce solution, Kywon Group has established its own online commerce platform called "Market 85".


In the 'Market 85' platform, the online sales has increased onlines since ICE has reorganized the user-centered service structure from a provider-centered service structure. In addition, MSA-based ICE Commerce enabled the platform to execute immediate site strategy in the rapidly changing commerce markets. 


Based on I-ON’s long experience in delivering live broadcasting projects, the platform has started its own live commerce service called 'Live 85'. Thanks to the stable live broadcast service, Kyowon Co.,Ltd ("Kyowon Group'') now can sell its own goods.


Moreover, ICE Commerce has introduced a much more convenient and stable 'back-end' system to the previous administration system which was difficult to use.

With this system, the platform now has an integrated administration system which has various management functions such as managing its members, products, orders, promotions and many more.






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